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Channel: healthcare marketing – Blog : Lake B2B
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We are exhibiting one of the most Innovative Healthcare Marketing Solutions...

Meet us at HIMSS15 - Booth no. 7535 and connect with over 38,000+ healthcare IT professionals Early this year, we launched an innovative marketing platform for healthcare marketers. And we are excited...

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Data management challenges in healthcare industry

As it is, data management is one of the most tiresome tasks for marketers and since healthcare data is the more unstructured form, makes it all the more complex. Because of its inherent complexity,...

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Connect With Decision Makers Relevantly to Improve Healthcare Marketing ROI

The healthcare industry includes different institutions and medical professionals ranging from hospitals, community health centers, dentists and doctors, diagnostic centers, nursing homes and public...

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5 Things Marketers Can Do This Year to Increase Healthcare Leads

The New Year brings new goals, new objectives and even higher targets. For healthcare decision makers, marketing and sales teams, the New Year means diving head first into budget planning, marketing...

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Generate Revenue from Healthcare Leads with Pipeline Marketing

Lead generation has been the key measurement metric for marketers for decades. With goals focused on generating healthcare leads there is more emphasis on quantity rather than quality. The concern with...

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How Healthcare Marketers Can Use Email Marketing to Improve ROI

As a marketer in a healthcare company, what does your toolkit typically consist of? You may have developed a strategy for your direct mailing campaigns and you might have geared your team of medical...

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Use this Email Calendar to Know the Best Time to Promote Your Medical Supplies

One of the biggest drivers of the US healthcare industry is the increase in aging population, typically those who are above 65 years. By 2030, it is estimated that the aging population in the US will...

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Dissect Your Healthcare Database to Map Buyer Personas

Buyers in the healthcare industry have evolved. You can see doctors, nurses, clinicians, surgeons, dentists, hospital administrators and other healthcare professionals using new medical apps, hospital...

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Don’t Miss Out on Healthcare Events and Trends. Join us at HIMSS16

In 2016, healthcare conferences and exhibitions are predicted to increase by 1.6%. The Center for Exhibition Industry Research (CEIR) With the transformation of healthcare marketing, marketers need to...

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Do You Really Need Email Lists For Healthcare?

  Do you market to physicians, hospitals or healthcare providers? Do you sell your products and services to the healthcare Industry? No matter who you sell to in the healthcare market, equip yourself...

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7 Implementation Steps to Achieve Healthcare Marketing Success

Present day healthcare offerings are much more exclusive and differentiated than how they used to be a decade ago. While the competitive offerings, pricing, technology, health-benefits and...

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